MarketingSherpa Podcasts

Cover of Interview with Jesse Lipson, CEO, ShareFile

How New CAN-SPAM Rules Affect Marketers



The FTC has just announced it has approved four new rule provisions to the CAN-SPAM Act of 2003. MarketingSherpa’s Senior Reporter Chris Heine discusses the changes with Jeff Mills, Director of Sales and Strategy at eROI. Listen to our podcast to discover how these changes will affect email marketers and what they’ll have to do differently to be in compliance. The provisions are expected to take effect this summer.

 

Increase B-to-B Customer Demand with Proven Techniques and Strategies at 5th Annual B-to-B Demand Generation Summit.

MarketingSherpa Demand Generation Summit

Product Details

Pub Date Apr 2008
Publisher MarketingSherpa
Store ID #30455
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